Inbound marketing is all about getting found online by your target audience. It's where they're looking for the products and services that you provide. Times have changed... visitors are researching online, and making up their mind, before they even talk with a sales rep. Inbound marketing helps to attract the right kind of prospects to your business to move them from the awareness stage, to the consideration stage and ultimately to the decision stage where they become customers and eventually promote your brand.
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